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In the current liquor market, a liquor called Banzang Liquor has attracted widespread attention with its unique new retail model. This model is different from the traditional sales method. Through a variety of innovative gameplay, it achieves the dual goals of sales and brand promotion. Let's take a look at the details.

Hanzang Wine's tiered agency system divides agents into two levels: "branch" and "individual shareholder". Among them, branch-level agents need to pay 100,000 yuan for the first batch of goods, while individual shareholder-level agents only need to pay 10,000 yuan to join. This tiered system not only lowers the market entry threshold and attracts more people to participate, but also stimulates the enthusiasm and creativity of agents at all levels by setting different purchase discounts and rights.

The new retail system tool of Hanzang Wine is one of the keys to its success. The system integrates multiple functions such as mall ordering, profit-sharing model implementation, store navigation, automatic rebate, material promotion, etc., providing agents with all-round marketing support. Agents can easily manage their own teams through the system, realize real-time monitoring of performance and accurate data analysis. At the same time, the system also provides a wealth of marketing tools to help agents improve sales efficiency and customer satisfaction.

The equity incentive mechanism is another highlight of Hanzangjiu's new retail model. By purchasing shares, agents can not only enjoy lower purchase prices, but also obtain dividend rights. Dividend rights include shareholder purchase prices, investment income, replenishment income, year-end dividends, equity income, and dividends from various activities. This incentive mechanism not only allows agents to become co-builders and promoters of the brand, but also allows them to form a close community of interests with the brand.

In the specific gameplay, branch-level agents can expand their sales network by recruiting new agents. Each time a new agent is successfully recruited, the branch-level agent can receive a certain reward. At the same time, the branch can receive equity dividends of different proportions based on performance and delivery volume.

For individual shareholders, they can be promoted to branch-level agents by improving their performance and team size. When an individual shareholder is promoted to a branch, the superior branch can still receive the same-level purchase rewards and equity rewards. This promotion mechanism not only motivates individual shareholders to work hard, but also promotes the stable development of the entire sales network.

Agents can also use Hanzang Wine's new retail system tools to develop and execute various marketing activities, including online promotions, offline tastings, group purchase discounts, etc. These marketing activities are aimed at increasing brand awareness and sales. Through event planning and execution, agents can not only better promote products, but also expand consumer recognition.

In addition, Hanzang Wine pays great attention to customer service and after-sales support, providing all-round help to agents. Whether it is product consultation, order processing or after-sales problems, agents can get timely responses and solutions. Good customer service experience not only improves agent satisfaction, but also enhances brand reputation and loyalty.

Through the hierarchical agency system, new retail system tools, equity incentive mechanism and specific gameplay details, the new retail model of Hanzang Liquor has successfully achieved the dual goals of sales and brand promotion. This model has enabled agents to obtain lucrative benefits and growth opportunities, while also helping the brand gain wide recognition and praise in the market.